Por que construir a Jornada de Compra do cliente?

[{"selector":"#anim-109add35-9388-4096-8b4b-9451621b5aa0","keyframes":{"opacity":[0,1]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e45f60e2-f865-4e28-8bb1-5e78accaeec9","keyframes":{"transform":["translate3d(0px, 155.74550%, 0)","translate3d(0px, 0px, 0)"]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e983f19c-6f44-44f8-9d2f-f20cdde56073","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-811970ea-918b-43d0-bda7-651091324637","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-78db983a-1275-4a13-aa3d-2f2f35be2c6b","keyframes":{"transform":["translate3d(-131.42293%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] JORNADA DE COMPRA

Melhora outras estratégias

[{"selector":"#anim-6ab09891-f0a2-43ed-9997-325bb5aad12f","keyframes":{"opacity":[0,1]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6318ecbc-70eb-41c9-a120-6e6f94c9c473","keyframes":{"transform":["translate3d(0px, -582.07076%, 0)","translate3d(0px, 0px, 0)"]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a9da4e96-3329-45cf-afe4-1b2801402b35","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9869c770-cf79-48e6-baac-5d705bcffcf3","keyframes":{"transform":["translate3d(-136.28693%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-44ba7f99-f30f-4673-a399-c9c944f18f6f","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0ed8ed12-acb9-42fe-83af-af3379d4626a","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-dd2b16a8-4606-4442-a205-1c9c67d43e93","keyframes":{"transform":["translate3d(-167.56757%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5451daa3-5b8f-477c-8c7d-7431efc1e129","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ce291b32-67cc-4d9e-819b-129f2c5292b1","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Entendendo melhor seu público, é possível implementar estratégias eficazes de Marketing de Conteúdo, técnicas de SEO e outras.

Aumenta o Brand Awareness

[{"selector":"#anim-5985925e-be45-4511-80f1-53a613ebcdfb","keyframes":{"opacity":[0,1]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-eda4be1c-4efc-4967-90f6-1cd1eedc7fbe","keyframes":{"transform":["translate3d(0px, -588.88899%, 0)","translate3d(0px, 0px, 0)"]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a40af147-e423-426c-bc77-ab3ae8278cf3","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ec78634d-4c49-4a49-aee0-a3b0d31dfce6","keyframes":{"transform":["translate3d(-115.48388%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ea79bafd-1f12-4104-a0c9-37cc0456743b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ebd6616b-aed0-422b-babb-294dd7fa92b0","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-2e04e990-a723-499c-86e6-ac4bdbf0601b","keyframes":{"transform":["translate3d(-378.26082%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2dcb3478-a22f-47f2-b8b7-9df618de29c0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0d0ef330-ff35-4b69-895b-b2419a9a2f0b","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Ao ter um relacionamento melhor com clientes, você os fideliza e ainda melhora o Brand Awareness (consciência de marca).

Auxilia a equipe de vendas

[{"selector":"#anim-a67fad69-c772-44f5-ba0e-41811cb11687","keyframes":{"opacity":[0,1]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fc28c8de-3144-41f3-a5ba-b6e4e0e06ab2","keyframes":{"transform":["translate3d(0px, -583.20718%, 0)","translate3d(0px, 0px, 0)"]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-90fea07f-ecf0-43f5-939c-a60371d2d17c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-15725cf8-193c-48d3-b963-270efd92b644","keyframes":{"transform":["translate3d(-304.31034%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7685668e-6700-4c07-af2f-d97f40449602","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bb353a91-2233-41eb-80ba-3786a0b859a3","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-c062df7a-8856-4d50-9ae7-d432f1ed51ce","keyframes":{"transform":["translate3d(-202.20587%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2554cc70-4434-4f61-85ed-088f9f4e0bff","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3ebc6f18-4e53-426e-9f70-94271d60156d","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Ao entender a jornada de compra do cliente, a equipe de vendas reconhecerá o momento certo para agir.

Aumenta o número de vendas

[{"selector":"#anim-cdafbfb5-0852-44a7-b441-fed3b54a46e1","keyframes":{"opacity":[0,1]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fb026bc0-9ce9-4682-bad4-f6595619268d","keyframes":{"transform":["translate3d(0px, -578.66172%, 0)","translate3d(0px, 0px, 0)"]},"delay":10,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d1406afe-d3ab-490d-87ea-b06de4bdadfe","keyframes":{"transform":["translate3d(-181.69936%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9f72399e-0ee3-4181-b993-34b707145e92","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-08141e94-704f-43e0-8bf7-8cc5351687ca","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-042cfaf6-dced-4af1-a27f-ae7a76d0fad4","keyframes":{"transform":["translate3d(-119.11263%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-75e7a043-8abc-4b01-ae18-9dd26a28b465","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f64423cc-041a-4ccd-b254-96b052efe610","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-f95ec769-b4c4-4ea3-b190-a9f8abce9189","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Mapear o percurso do possível cliente em sua jornada de compra auxilia no desenvolvimento de estratégias eficazes que trazem mais resultados.

Quer saber mais sobre a Jornada de Compra?

[{"selector":"#anim-e208b5a7-43ad-4dd7-b3b1-70f17413e9d3","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-37629eb2-6142-4c0a-be05-4006cf203f1b","keyframes":{"opacity":[0,1]},"delay":500,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b3e1db08-3147-4b90-8edb-53214d0bb0d2","keyframes":{"transform":["translate3d(0px, 709.17837%, 0)","translate3d(0px, 0px, 0)"]},"delay":500,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Veja mais